Monday, May 2, 2011
Video Marketing
Video marketing is the next big thing on the web. It is underused by many marketers and fantastically profitable for those that do use it.
Many people don’t use video promoting simply because they do not understand how to start on it. It’s not actually that troublesome and you will find it outstandingly simple when you actually use it.
Videos can very simply go viral and you’ll end up getting lots of traffic from them. The search engines love video because it is highly regarded currently. You can frequently see a variety of videos in the top five ranking, for any key phrase in Google.
Making the videos doesn’t need to be tough. You can create a live action video using your mobile telephone or digital camera, or if you live in the dark ages, a webcam. Promotional videos can be made by Windows Movie Maker, which is installed on most Windows XP and above computers or on an internet site such as Jing or Animoto.
Set up a Google Alert for your video name and you will be surprised to see how far a single video will get you. So long as you have put your URL in the description and in the video itself, then you will get a good amount of traffic from this.
Video marketing is emerging as a extraordinarily strong and effective method of getting traffic. It is still under used and one that you can begin to use to further boost your sites in the search engines.
Monday, July 19, 2010
Benefits of having a Blog
You show to the customers and prospects that you are listening to them, and are willing to share what’s happening in the company, and what’s coming in the future.
You showcase your thought leadership in your industry.
You generate a lot of links for your website - which helps in getting a high ranking in search engines. Many people blog for the sole purpose of generating links, and improving their ranking in organic search results. Search engines love new content, and come to visit your site often, and index more pages.
People find a way to interact with you through your blog - they can leave comments, and offer suggestions to you, which may not be possible through the normal website, or may not be easy enough.
A blog gives you a competitive edge. This is a great way to differentiate from the ordinary competitors, and show your expertise. Other may be doing the same things as you do, but if you are the first one to educate the prospect, show them your detailed process, and interact with them, you are treated as the thought leader, the one with the knowledge, expertise and oomph.
It is easy to setup and configure a blog on your website. Your IT people should be able to do it quickly. Or you can seek professional help from me. I can setup your blog in a day…
Conclusion: Using a Blog as one of the bullets in your Marketing strategy is a sure fire way to get things started with a bang. Be seen as a thought leader, network with clients and prospects, and learn a new medium you will fall in love with - Start Blogging now!
Labels: affordable, blog, marketing, website, website solutions
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