Monday, October 4, 2010
What is SEO Copywriting?
SEO copywriting is the abbreviation of search engine optimization or search engine copywriting. Optimization of the search engine pages, for higher rankings, can help you attract more visitors to the website. This is a technique of creating content with viewable text for the web page. The format of this copywriting is to target specific search terms for making the content easily readable, and also to increase its ranking in the search engines. Use of targeted search terms, and the viewable text optimizes the other elements on the page. These include the keyword tags, title, description and headings on the page, along with alt text.
SEO style of copywriting is preferred compared to regular content writing because it helps the search engines find only the genuine content pages. Often, not optimizing the keywords or titles can lead to search engines finding the additional pages or the doorway pages. SEO content is created with the mere purpose of attaining higher ranks. Using this technique ensures that the search engines don’t view SEO pages as undesirable. Rankings achieved through SEO techniques are as successful as other methods of increasing rankings.
SEO style of copywriting is preferred compared to regular content writing because it helps the search engines find only the genuine content pages. Often, not optimizing the keywords or titles can lead to search engines finding the additional pages or the doorway pages. SEO content is created with the mere purpose of attaining higher ranks. Using this technique ensures that the search engines don’t view SEO pages as undesirable. Rankings achieved through SEO techniques are as successful as other methods of increasing rankings.
Labels: SEO Copywriting
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